Posts in «Marketing & Sales» category


Web Usability vs. Aesthetics When Budget Matters

Your Web site is your first introduction to a lot of potential customers, and while its visual design may dazzle your customers, they may not be able to get the information they need. When it comes to designing a Web site for your business, usability is frequently sacrificed for concerns of the visual design and […]
by b8eiUeya / June 7, 2018 /In Marketing & Sales

What Exactly is a Copywriter Anyway?

When you hire a copywriter to write your Web site, direct mail, newsletter or any other marketing materials, do you know what to expect? Many business professionals don’t really know. They don’t understand the underlying value that a professional freelance copywriter brings to the table. For instance, all writers do more than just slap a […]
by b8eiUeya / June 6, 2018 /In Marketing & Sales